Terms of service

This website is operated by Bircen. Throughout the Site, the terms “we”, “us” and “our” refer to Bircen.

Bircen provides this website, including all information, content, tools, products and services available through the Site, subject to your acceptance of these Terms of Service (“Terms”).

By accessing or using our website, or by purchasing products from us, you agree to be bound by these Terms, together with our Privacy Policy, Refund Policy and Shipping Policy, which are incorporated into these Terms by reference.

Please read these Terms carefully before using our website or placing an order. If you do not agree with these Terms, you should not use our website or purchase products from us.

These Terms apply to all visitors, users and customers of the Site.

SECTION 1 — GENERAL CONDITIONS

By using this Site, you confirm that you are legally capable of entering into a binding agreement under the laws applicable to you.

You may not use our products or the Site for any unlawful or unauthorized purpose, or violate any applicable laws or regulations while using the Site.

You must not transmit any worms, viruses, malware or other destructive or harmful code.

We reserve the right to refuse service, cancel orders, or restrict access to the Site where we have reasonable grounds to believe that a customer has violated these Terms, applicable law, or our policies.

SECTION 2 — OUR ONLINE STORE

Our store is hosted on Shopify Inc., which provides us with the online e-commerce platform that allows us to sell our products and services to you.

Shopify provides the technology platform used to operate our online store. However, the sale of products through this Site is a transaction between you and BIRCEN.

By placing an order through our Site, you agree that the purchase is made directly from Bircen.

SECTION 3 — PRODUCTS AND PRODUCT INFORMATION

We make reasonable efforts to ensure that product descriptions, images, specifications, prices and other information displayed on the Site are accurate and up to date.

However, the appearance of product colors may vary depending on your device, screen settings and other technical factors. We cannot guarantee that your device will accurately display the actual color of a product.

We reserve the right to:

modify product descriptions;
update product specifications;
change product prices;
limit product quantities;
discontinue products; or
correct errors or inaccuracies.

Such changes will not affect orders that have already been accepted, except where required to correct an obvious error or where otherwise permitted by applicable law.

Nothing in these Terms limits your statutory consumer rights.

SECTION 4 — PRICES AND PAYMENT

All prices displayed on the Site are shown in the currency indicated on the Site.

Prices, promotions and product availability may change from time to time.

We accept the payment methods displayed during checkout. Payment processing may be provided through third-party payment service providers, including LianLian and other payment providers made available through Shopify.

You authorize us and our payment service providers to process the payment information necessary to complete your purchase.

We do not directly store your complete payment card information on our own systems where payment processing is handled by third-party payment providers.

If a payment cannot be successfully processed, we may cancel or suspend the relevant order.

SECTION 5 — ORDERS AND ORDER ACCEPTANCE

When you place an order through our Site, you are submitting an offer to purchase the selected products.

After placing an order, you may receive an order confirmation email acknowledging that we have received your order. Receipt of an order confirmation does not necessarily mean that your order has been accepted.

We reserve the right to accept or decline an order for reasonable reasons, including:

the product is unavailable;
there is an error in the product description or price;
there is an error in the order information;
we reasonably suspect fraudulent or unauthorized activity;
the order appears to be intended for unauthorized resale; or
we are unable to deliver the order to the requested address.

If we cancel an order after payment has been made, we will refund the amount paid for the cancelled order using the original payment method, unless otherwise agreed with you or otherwise required by applicable law.

SECTION 6 — BILLING AND CUSTOMER INFORMATION

You agree to provide accurate, complete and current information when placing an order.

This may include your:

full name;
billing address;
shipping address;
email address;
telephone number; and
payment information.

You are responsible for ensuring that the information provided to us is accurate and sufficient for processing and delivering your order.

If you provide incorrect or incomplete information that prevents successful delivery, additional costs or delays may occur. Where permitted by applicable law, you may be responsible for reasonable additional delivery costs resulting from incorrect information provided by you.

SECTION 7 — SHIPPING AND DELIVERY

We ship orders using third-party logistics and delivery providers.

Shipping methods, estimated delivery times and applicable shipping charges will be displayed on the Site or during checkout where applicable.

Delivery times are estimates only and may be affected by factors outside our reasonable control, including customs clearance, carrier delays, weather, public holidays and other circumstances beyond our control.

For information about shipping methods, estimated delivery times, shipping charges and delivery procedures, please refer to our Shipping Policy.

Nothing in this section limits any rights you may have under applicable consumer protection laws.

SECTION 8 — RETURNS, REFUNDS AND CANCELLATIONS

Our returns and refund procedures are described in our Refund Policy.

If you are a consumer, you may have statutory rights under applicable consumer protection laws, including rights relating to defective, damaged, misdescribed or otherwise non-conforming products.

For eligible online purchases, you may also have a statutory right to cancel your order within the applicable cancellation period.

For example, under applicable UK distance-selling rules, consumers may generally have a right to cancel certain online purchases within 14 days after receiving the goods, subject to applicable exceptions and requirements.

These statutory rights are separate from and in addition to any voluntary return or refund policy offered by Bircen.

Nothing in these Terms is intended to exclude or restrict any consumer right that cannot legally be excluded or restricted.

For full details, please review our Refund Policy.

SECTION 9 — MODIFICATIONS TO THE SERVICE

We reserve the right to modify, suspend or discontinue any part of the Site or its services from time to time.

We will not be responsible for temporary interruptions or unavailability caused by circumstances beyond our reasonable control.

Where required by applicable law, we will continue to honor obligations relating to orders that have already been accepted.

SECTION 10 — THIRD-PARTY SERVICES

We may use third-party service providers to operate certain aspects of our business, including payment processing, website hosting, shipping, logistics and other services.

Third-party services may be subject to their own terms and privacy policies.

We are not responsible for the independent actions, policies or practices of third-party service providers to the extent they are outside our reasonable control.

However, nothing in these Terms limits our responsibilities to you under applicable law.

SECTION 11 — THIRD-PARTY LINKS

Our Site may contain links to third-party websites or services.

These links are provided for convenience only.

We do not control third-party websites and are not responsible for their content, policies, products or services.

If you choose to access a third-party website, you do so at your own risk and should review the applicable terms and privacy policies of that website.

SECTION 12 — USER COMMENTS, REVIEWS AND CONTENT

If you submit comments, reviews, photographs, suggestions, feedback or other content to us, you represent that you have the right to submit that content and that the content does not violate the rights of any third party or applicable law.

You retain ownership of your content.

By submitting content to us, you grant Bircen a non-exclusive, worldwide, royalty-free license to use, reproduce, display and distribute the content for the purposes of operating, promoting and marketing our products and services, subject to applicable law.

We may remove or refuse to publish content that we reasonably believe is unlawful, misleading, offensive, defamatory, infringing or otherwise inappropriate.

Customer Photos

If you voluntarily submit photographs or other content to us for use in connection with a review, product feedback, promotional activity or marketing campaign, we may request your permission to use that content for marketing purposes.

Where appropriate, we will obtain your consent before using customer-submitted photographs in our marketing or advertising materials.

SECTION 13 — PERSONAL INFORMATION

Your submission of personal information through the Site is governed by our Privacy Policy.

Our Privacy Policy explains how we collect, use, store and disclose personal information.

You can review our Privacy Policy on our website.

SECTION 14 — ACCURACY OF INFORMATION

We make reasonable efforts to provide accurate information on the Site.

However, the Site may occasionally contain typographical errors, inaccuracies or omissions relating to:

product descriptions;
pricing;
promotions;
availability;
shipping charges;
estimated delivery times; or
other information.

Where permitted by applicable law, we reserve the right to correct such errors and update information.

If an obvious pricing or product error affects an order that has not yet been accepted, we may contact you and offer the option to confirm the order at the correct price or cancel the order.

If an error is discovered after payment has been made and we are unable to fulfill the order as described, we will provide an appropriate remedy in accordance with applicable law.

SECTION 15 — PROHIBITED USES

You may not use the Site or its content:

for any unlawful purpose;
to violate applicable laws or regulations;
to infringe our intellectual property rights or the rights of others;
to submit false or misleading information;
to upload or transmit malicious software, viruses or harmful code;
to interfere with the security or operation of the Site;
to collect personal information of other users without authorization;
to engage in spam, phishing or other fraudulent activities;
to scrape, crawl or systematically copy Site content without our permission;
to impersonate another person or entity; or
to engage in any activity that could reasonably harm Bircen, our customers or our Site.

We reserve the right to suspend or terminate access to the Site where we reasonably believe that these Terms have been violated.

SECTION 16 — INTELLECTUAL PROPERTY

All content on the Site, including but not limited to:

product photographs;
images;
graphics;
logos;
trademarks;
text;
product descriptions;
page designs;
videos; and
other materials

is owned by or licensed to Bircen / TELOS TRADING LIMITED unless otherwise stated.

You may not reproduce, copy, modify, distribute, publish, sell or commercially exploit our content without our prior written permission.

The Bircen name, logo and related branding are protected by applicable intellectual property laws.

SECTION 17 — DISCLAIMER

To the fullest extent permitted by applicable law, we do not guarantee that access to the Site will always be uninterrupted, secure or error-free.

We may temporarily suspend access to the Site for maintenance, technical issues, security reasons or other operational reasons.

However, nothing in these Terms excludes or limits any liability, warranty or consumer right that cannot lawfully be excluded or limited under applicable law.

In particular, these Terms do not affect your statutory rights relating to the quality, safety, description or fitness for purpose of products supplied by us.

SECTION 18 — LIMITATION OF LIABILITY

To the fullest extent permitted by applicable law, Bircen / TELOS TRADING LIMITED will not be liable for indirect or consequential losses arising from your use of the Site.

Nothing in these Terms excludes or limits liability for:

death or personal injury caused by negligence;
fraud or fraudulent misrepresentation;
defective products where liability cannot legally be excluded;
breach of statutory consumer rights; or
any other liability that cannot legally be excluded or limited.

Where applicable law does not allow certain limitations of liability, those limitations will apply only to the maximum extent permitted by law.

SECTION 19 — INDEMNIFICATION

To the extent permitted by applicable law, you agree to indemnify and hold harmless Bircen / TELOS TRADING LIMITED and its directors, officers, employees, contractors and service providers from reasonable claims, losses or expenses arising directly from:

your material breach of these Terms;
your unlawful use of the Site;
your infringement of another person's intellectual property or other rights; or
your violation of applicable law.

This section does not require you to indemnify us for losses caused by our own breach of law, negligence or misconduct where such liability cannot legally be transferred to you.

SECTION 20 — SEVERABILITY

If any provision of these Terms is determined to be unlawful, invalid or unenforceable, that provision will be enforced to the fullest extent permitted by law, and the remaining provisions will continue in full force and effect.

SECTION 21 — TERMINATION

We may suspend or terminate your access to the Site if you materially violate these Terms or applicable law.

Termination will not affect rights or obligations that arose before termination.

Any provisions that by their nature should survive termination will continue to apply after termination.

SECTION 22 — ENTIRE AGREEMENT

These Terms, together with our Privacy Policy, Refund Policy and Shipping Policy, constitute the terms governing your use of the Site and your purchases from Bircen, except where additional terms are expressly provided for a particular product or service.

If there is a conflict between these Terms and mandatory consumer protection law, the applicable law will prevail.

SECTION 23 — GOVERNING LAW AND JURISDICTION

These Terms shall be governed by and construed in accordance with the laws of UK.

Any dispute arising out of or in connection with these Terms shall be subject to the jurisdiction of the courts of UK, except where applicable consumer protection laws provide you with the right to bring proceedings in the courts of another jurisdiction.

If you are a consumer, nothing in these Terms affects any mandatory rights or protections available to you under the laws that apply to you in your country of residence.

SECTION 24 — CHANGES TO THESE TERMS

You can review the most current version of these Terms at any time on this page.

We reserve the right, at our discretion, to update, change or replace any part of these Terms by posting updates and changes to our website.

It is your responsibility to check our website periodically for changes.

The updated version will be identified by a revised “Last Updated” date.

Your continued use of or access to our website or the Service following the posting of changes to these Terms constitutes acceptance of the updated Terms to the extent permitted by applicable law.